03 Services

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A strong public relations program is based on knowing and understanding your audience. Who are you speaking to? Who is the decision maker or potential customer? How can you reach them most effectively?

EKPR partners with each client to develop a highly-customized program that employs the right elements and tactics to build brand awareness and support sales.

Learn more about our comprehensive services here

Jump Start PR Toolkit

Looking for some PR or marketing support to bolster your limited in-house resources? Not everyone has the budget or marketing staff to commit to a long-term PR relationship. We understand that you might need to engage with us for a short period of time to launch a new product or service or test the waters with PR. Our Jump Start PR Toolkit focuses on getting results fast! This three-month program is designed to nail down your core messaging and get the word out about your products and services in a short time period.

Planning & Strategy

Building the proper foundation is essential in PR. EKPR will work with you to identify your key messages, differentiators and value proposition. All of our efforts will be based on those key elements so that we can communicate your product/service benefits to your desired audience.

Media Relations

Our media relations services include: product/service launches and press tours; creative/proactive thought-leadership campaigns; planned and reactive editorial outreach; press release distribution; editorial calendar research, pitching and placement of stories.

Social Media

Social media programs are often at the heart of today's successful PR programs. Building a strong viral audience is key to getting the word out about your products and services. Our social media expertise includes working with: blogs, Instagram, Facebook, Twitter, LinkedIn

Strategic Writing Services

Finding the correct words to describe and sell your products and services is what we do best. Each pitch letter, press release, bylined article, blog post, marketing collateral piece, and web site content project begins by truly understanding who your audience is and then creatively communicating your key messages to the media and consumers.

Customer Reference Programs

Bottom line -- third-party validation sells. It is one of the most important facets of any PR program. Finding a product advocate and sharing their love of your product/service is a key ingredient for many successful PR programs. Our customer reference programs help communicate the benefits of products. We package them in a short, easy-to-understand format that clearly communicates the customer's problem/issue, your solution and the results achieved.

Awards & Speaking

We customize our speaking and award programs to best fit your goals. Our success includes securing high-level placements with local, regional and national events on behalf of our clients. Corporate and product-specific award programs can be built based on your unique offerings.

“I’ve worked with Katy and Erin for many years, and they always deliver with timely responses to my often urgent questions and targeted pitches that they tailor to my audience.”

Kristin Hostetter, Gear Editor, Backpacker Magazine